Challenge
HeiQ is a Swiss-based global leader in material innovation, specializing in advanced textile technologies, coatings, and biotech solutions with operations spanning over 60 countries.
The company approached us to develop a boutique Shopify Plus storefront to showcase their diverse product offerings and to create a dedicated B2B portal tailored for their corporate clients. This initiative aimed to modernize their digital presence and streamline the purchasing experience for both retail and wholesale customers.
Approach
We designed and developed two distinct Shopify Plus stores to meet HeiQ’s dual objectives.
The first was a boutique D2C storefront showcasing a curated selection of 15 products, with a strong emphasis on visual appeal, clear product storytelling, and a seamless shopping experience.
The second was a dedicated B2B portal built to serve corporate clients across Europe, featuring gated access, customer-specific pricing, and tailored ordering flows.
Both stores were designed with scalability, multi-language support, and a user-friendly interface to reflect HeiQ’s global reach and advanced product offering.
